E.L.F. COSMETICS

  This silky slick lip formula was inspired by the summer days of biting into juicy, delicious fruit. Let this lipstick melt into your lips leaving you with a sheer wash of color and a smooth, hydrated feel. How to use Apply directly to...

This lightly tinted lip balm gives the perfect flush of color for a beautiful, natural look. The Coconut, Grape, Shea Butter and Rice Wax infused formula conditions lips on contact for long-lasting, hydrating comfort. How to use Smooth onto bare lips with your finger...

Creates full, thicker-looking lashes that last all day and night.Waterproof formula helps prevent clumps and is quick drying.Apply to eyelashes from root to tip, working in a zig-zag motion to fully coat the lashes.Enhanced brush head gives edge to edge control and even coating...

Waterproof volumizing mascara for big, bold lashes. A super volumizing waterproof mascara that helps your lashes look fuller, bolder and longer. Cut the tears of joy and bump up the curl! This volumizing and defining waterproof mascara is formulated with intensely rich pigments that effortlessly...

A mega volume mascara that helps your lashes look fuller, bolder and longer than ever. Volume that hits all the high notes! This formula’s intensely rich pigments easily coat lashes for a bigger and bolder look. The sleek flexible wand hugs every single lash...

This smooth, jelly-textured highlighter blends into the skin for a luminous, glowing skin effect. The versatile jelly formula makes it the perfect multi-use highlighter -- it can be worn alone, over makeup, or mixed into foundation. It applies wet, and dries to a long-wearing...

1.7% hyaluronic acid serum for plump, bouncy skin A face serum that delivers 1.7% hyaluronic acid in three molecular weights to help hold moisture. (Translation? A plump, bouncy complexion). Great for: Oily, Combination, Normal and Dry Skin Types 3 molecular weights of hyaluronic acid—ultra-low,...

Non-harsh, nourishing exfoliant for glowing skin. A gentle exfoliant that peels away dry, dead skin to bring your fresh face forward. Is your skin ready for the ultimate glow-up? Our best-selling gentle exfoliant works to shed layers of dry skin buildup and restore your...

A liquid highlighter wand with a cushion-tip applicator to give your complexion a luminous glow. Get glowing in seconds with a wave of this magic highlighting wand for dewy, radiant skin. The lightweight liquid formula is infused with hydrating squalane and effortlessly blends into...

A liquid contour wand with a cushion-tip applicator for a naturally sculpted complexion. Give your complexion stunning definition with this magic contour wand. With an easy-to-use cushion tip, this sculpting tool lets you contour like a pro! The lightweight liquid formula is infused with hydrating...

A glowy liquid blush wand with a cushion-tip applicator to give cheeks a pop of radiant color. Give your cheeks a radiant flush and pretty pop of color with a wave of this magic blush wand. The lightweight liquid formula is infused with hydrating...

Nourishing lash & brow serum for longer lashes. A serum formulated to promote the appearance of longer-looking lashes and brows in weeks. Lashes are in! This lash and brow conditioning and enhancing serum is packed with powerful ingredients such as antioxidants, amino acids and...

Nourishing tinted lip oil with a high-shine finish An ultra-glossy tinted lip oil that nourishes, hydrates and enhances your lips’ natural color. Why you'll love it: Non-sticky, hydrating lip oil with a high-gloss finish Plush, oversized cushion applicator hugs lips Infused with lip-loving ingredients...

Light liquid foundation with a semi-matte finish A lightweight liquid foundation that naturally blends into skin (and hydrates while you’re at it). Previously called Flawless Finish Foundation. Buildable, blendable color Semi-matte finish Improves uneven skin tone and texture   Meet your match with this...

Come feel your e.l.f. with the perfect tools to enhance your face’s natural beauty! Prime your face with our best-selling poreless putty primer, use our total face sponge to seamlessly blend your makeup and apply the monochromatic multi stick to give your look a...

This dual-ended lipstick conveniently has a beautiful soft shade for day and a bolder shade for night. The velvety satin formula is enriched with Shea, and Vitamins A, C, and E to help nourish and hydrate. How to use Twist up your desired shade...

  What is it: A gentle daily cleanser that removes dirt, impurities, and makeup while brightening skin. Why we love: Gentle formula ideal for daily use Cleanses skin, removing oil and makeup Reveals a brighter complexion Key Ingredients:   Citric Acid - Brightens skin Wash...

Cream highlighter & bronzer compact for contouring 2016 Allure Magazine Best of Beauty Award Winner! Designed to highlight, sharpen, and sculpt this Cream Contour Palette gives you a professional finish every time.   How to use Create your customized contouring shade by mixing and...

Ultra-pigmented, long-lasting liquid blush with a dewy finish A long-lasting liquid blush that delivers a high-pigment pop of color to cheeks with a dewy finish. Why you'll love it: Long-lasting liquid formula delivers high-pigment color Lightweight formula with a soft, dewy finish Blendable and...

Long-lasting color corrector with hyaluronic acid A hydrating, lightweight and long-lasting color corrector in 5 shades to camouflage discoloration, dullness and redness. Great for: Oily, Normal, Dry and Combination Skin Types Why you'll love it: Hydrating and lightweight color corrective makeup that layers well underneath...